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Tag Archives: Yahoo!7 Data Sciences

Yahoo!7 and Inivio (Veda) in Data Partnership

Yahoo!7 and Inivio, the marketing services division of Veda, announced a new commercial partnership in Australia. The partnership will see Yahoo!7 leverage Veda’s extensive offline data through Inivio to deliver highly targeted, effective online advertising to consumers. Yahoo!7 will leverage its existing online data, addressable audience and targeting expertise with Inivio’s consumer insights from around 95% of the population.  Collaboratively, ... Read More »