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Tag Archives: Anthea Stratigos

Outsell Signature Event “ConvergenceNOW” a Great Success

BIIA extends its compliments to Anthea Stratigos, CEO and Co-founder of Outsell, and her team for producing an outstanding industry event “ConvergenceNOW!”  The event, which was co-produced with the Jordan, Edmiston Group, Inc. (JEGI), took place in the historic town of Versailles outside Paris.  Over twenty presenters covered a wide range of key topics on the convergence of content, technology, ... Read More »

E-marketing and the Rifle Shot into the Dark

Anthea Stratigos, Co-founder and CEO of Outsell Inc. expresses her frustration about the flood of irrelevant, misdirected mail.    The following is an excerpt of her recent ‘Insight’: “Every so often, everyday life with end users yields profound insights about how parts of the media and information industry really work. The ever increasing amount of irrelevant email pouring into the inbox ... Read More »