Lei Lin, Co-President & Joint CEO of Sinotrust announced that Sinotrust’s business revenue in the year 2011 topped 350 million Yuan (US$55 million), which was an increase of 15 percent compared to the previous year.
Sinotrust’s automotive business continues to rank number one in terms of business scale, staff number and service types in the field of automotive market research. Revenues for this segment were 230 million Yuan (US$37 million). Mr. Lei Lin pointed out that it was an incredible achievement given the fact that China’s whole automotive sales increased by a mere 2.9 percent in 2011. Sinotrust is now the leading company in automotive market research in China.
Sinotrust’s industry research service achieved revenues of 16 million Yuan (US$ 2.5 million). Profit contributed by the service also exceeded the set target, which further helped enhance Sinotrust’s top position in the industrial research sector in China.
Revenues for Sinotrust’s business information and consulting service reached approximately100 million Yuan (US$ 16 million). In the field of credit risk service, Sinotrust completed a comprehensive report revision and launched a browser-based report type. The company’s newly-launched risk management software service “RiskManager” is also widely accepted by the customers. The credit risk solution service achieved a 20 percent increase in revenue compared with that of the previous year. For the B2B marketing service, Sinotrust has re-established a development strategy focusing on marketing information.
In concluding the “DNA” that contributes to Sinotrust’s success, Mr. Lin commented, “advancing with times, being courageous for innovation and adopting a unique corporate culture of Sinotrust are all important for Sinotrust’s success over the past 19 years.”
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