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Marketing & Sales Information

PRIVACY & DATA SECURITY: SURVEY EXPOSES BAD PRACTICES

According to a survey commissioned by StrongMail Systems (e-mail security company), some marketing managers appear to be cavalier in handling sensitive consumer data.   The survey which covered 900 data security and marketing professionals found 7% of marketing managers would disclose customer’s sexual orientation to third parties, 14% would disclose political affiliation, and 19% would disclose credit card details.  Some marketing ... Read More »

EXPERIAN Q1 RESULTS CONTINUE TO BE IMPACTED BY CREDIT CRUNCH

Organic growth for continuing activities rose one percent in the Q1, 2008 [FINANCIAL YEAR APRIL 2008 – MARCH 2009], as Experian’s core Credit Services unit deteriorated in line with expectations, nevertheless revenues grew 16 percent due to the impact of recent acquisitions.  According to Reuters, Experian is widely perceived as an indicator of sentiment in financial services. It has seen ... Read More »

BUSINESS ONLINE THAILAND Q2 REPORTS REVENUES INCREASE OF 27%

Business Online, the Bangkok-based business information provider and BIIA member, announced its financial results for the three months ended 30th June. Revenues for the quarter were US$1.6 million, an increase of 27% over the same period last year. Net income was US$511,000, a rise of more than 40% compared with the same quarter in 2007.  For the six months ended ... Read More »