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Marketo and Acxiom® Partner to Bridge the Gap Between Anonymous Impressions and Personalized Experiences

Marketo Inc. (NASDAQ: MKTO), the leading provider of marketing software, and Acxiom (NASDAQ: ACXM), an enterprise data, analytics and software- as-a-service company, announced a strategic partnership designed to help marketers utilize advanced data insights to tailor marketing content and offers throughout a customer’s interactions and relationship with a brand. Source:  Acxiom Read More »

LifeLock Q1 2014 Revenue Growth 31%

LifeLock, Inc. (NYSE: LOCK), an industry leader in identity theft protection, today announced financial results for the first quarter ended March 31, 2014.  Total revenue was $107.6 million for the first quarter of 2014, up 31% from $82.1 million for the first quarter of 2013. Consumer revenue was $101.0 million for the first quarter of 2014, up 34% from $75.1 million for ... Read More »

D&B Ramps Up Data and Analytics by Acquiring Fliptop’s Social Data Matching Business Unit

Acquisition expands D&B data and analytics to include social data delivered through the cloud D&B (NYSE: DNB) has acquired the social data matching business unit of Fliptop, a leader in software solutions that aggregates public web and social data.  The acquisition combines social data with D&B’s proprietary data and analytics to deliver results for a growing and global customer base. ... Read More »

Confirmit Launches Customer Data ‘SmartHub’

Online MR software company Confirmit has introduced a customer engagement solution called the SmartHub, through which businesses can capture, analyse and respond to customer and market feedback across multiple channels and sources in real-time. As part of the upgrade of the firm’s Horizons reporting software, the new SmartHub has been designed to enable users to capture and map all data from various ... Read More »

IMS Health Gains After $1.3 Billion Share Sale

IMS Health and investors including TPG Capital raised $1.3 billion after selling the stock for $20.  IMS Health Holdings Inc. shares gained 15 percent to $23. The IPO marks a return for IMS to the public markets after it was acquired by a group of private-equity funds four years ago. While private, IMS spent $900 million on acquisitions between 2011 ... Read More »

Business Information Acquisitions Lead over Internal Business Development

During the first quarter of 2014 BIIA tracked over 90 company announcements covering acquisitions, internal product development, partnerships, international expansion, start-ups and divestitures. In comparing the first quarter with the full year 2013 data it can be said that business information companies acquired more capabilities and products than what they developed on their own. Partnerships continue to be in vogue ... Read More »

FICO Infographic: How Fast is Real-Time Fraud Detection?

FICO (NYSE: FICO) released an infographic illustrating the speed at which Big Data analytic software operates. In the example of credit card payments, analytic software is able to recognize potentially fraudulent transactions within 40-60 milliseconds — five times faster than you can blink. FICO® Falcon® Fraud Manager performs more than 15,000 calculations to detect fraud in less time than it takes a helicopter blade to ... Read More »

Equifax Announces Strategic Alliance with IHS Automotive and Unveils Lost Sales Analysis Solution

Equifax formally announced the strengthening of their recent strategic alliance with IHS Automotive, an automotive marketing solutions leader that integrated R. L. Polk & Co. into its business last year.  This alliance creates a unique value proposition for the automotive market and allows both organizations the opportunity to bring deeper insights that empower critical business decisions for automotive lenders, dealers ... Read More »

Neustar Launches PlatformOne

Cross-channel analytics and business intelligence company Neustar unveiled a new unified analytics service called PlatformOne.  The release is the culmination of several years of development and acquisitions, most notably that of Aggregate Knowledge late last year. PlatformOne’s primary components include: Customer intelligence: Via Neustar’s proprietary data, marketers can identify and verify customers in real time and use that data to apply predictive segmentation. Media intelligence: Marketers ... Read More »

Analytics: Hunting for Talent

“Attracting and Developing Talent in Data and Analytics” was an event run by the Executive Club of Chicago, and brought together 150 CIO/CMO level attendees across a broad spectrum of industry and academic institutions. FICO’s Andrew Jennings reports from the conference in his latest blog. Hunting unicorns.  Searching for top analytic talent is often described as hunting unicorns, however our ... Read More »

BISNODE Acquires Grufman Reje and Vendemore

BIIA member Bisnode has acquired the Swedish consulting company Grufman Reje and the remaining shares of the co-owned marketing and advertising company Vendemore.  The acquisitions are the latest of a series of Nordic acquisitions.  Earlier this year Bisnode acquired Debitor Registret, one of the two largest players in credit information and credit assessment of consumers in Denmark and the remaining ... Read More »

Thomson Reuters Launches Westlaw Analytics

Large firms can now explore usage trends to identify cost-recovery, efficiency and training strategies Thomson Reuters has introduced Westlaw® Analytics, a new service included in a WestlawNext subscription that allows law firms to monitor Westlaw usage by practitioner, client, practice area or time frame in order to become more efficient, flexible and responsive to client needs. Four components – analytics, ... Read More »

McGraw-Hill Financial: Evaluating Strategic Alternatives for McGraw Hill Construction

McGraw-Hill Financial plans to complete its portfolio rationalization by exploring strategic alternatives for McGraw Hill Construction, a leading provider of essential data, news and insights to better inform construction professionals’ decisions in the United States. McGraw Hill Construction has approximately $170 million in annual revenue and stand-alone operating margins approaching 20%. The business has shifted away from legacy print products to new, innovative data ... Read More »

Real-Time Analytics a Powerful Weapon in War on Payment Fraud

FICO has recently put together an infographic showing the evolution of real-time analytics for payment card fraud detection over the last 20 years. The infographic also shares notable facts about payment fraud in major countries, including France, India, Russia and the UK. For example, since 1992, US payment fraud as a percentage of all credit card transactions has dropped by ... Read More »

FICO Acquires InfoCentricity

Creates the broadest Cloud and on-premise offering for predictive analytics modeling FICO (NYSE:FICO), a leading predictive analytics and decision management software company, announced its intention to acquire InfoCentricity, a private, software-as-a-service-based predictive analytics software company based in Novato, California. The transaction is expected to close in April, 2014, upon satisfaction of typical closing conditions. Although terms were not disclosed, the transaction is ... Read More »