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Infogroup Media Solutions and dbSignals Form Strategic Marketing Partnership

Infogroup Media Solutions gains greater distribution capabilities for data services; dbSignals benefits from international data solutions dbSignals, a provider of next-generation marketing automation software, and Infogroup Media Solutions, a data-driven services and marketing solutions provider, announced they have formed a strategic marketing partnership to increase their offerings, especially to the underserved business-to-business market. Through its data partnership with Infogroup Media ... Read More »

Infogroup Media Solutions Adds Services to Multinational B2B Marketing Database

Infogroup Media Solutions launched an update to Sapphire International, its multinational B2B marketing database, that will offer enhanced call center and lead generation services to give marketers the power to bridge languages, cultures and time zones, while delivering the right message at the right time. Sapphire International Teleconnect is an all-inclusive solution for global data-driven marketing services. In addition to high-quality global ... Read More »

Infogroup Lawsuit Against DatabaseUSA Heads to Trial

Contrary to erroneous published reports claiming Infogroup has lost its federal lawsuit against DatabaseUSA and its affiliated companies, the case will head to discovery phase and jury trial now that a judge has issued preliminary rulings. A District Judge denied Infogroup’s motion for preliminary injunction on March 30, but the court also explained in a 33-page opinion that the ruling “does not ... Read More »

Infogroup Launches “[email protected],” A Full-Service SMB Marketing Agency

Infogroup launched a marketing services agency, [email protected] The full-service agency offers custom marketing solutions, implementing multichannel campaigns to assist small and mid-size businesses target and reach their ideal audiences. [email protected] specializes in integrated online and offline campaigns, including search engine marketing (SEM), display advertising, remarketing, direct mail, email marketing, and custom calling campaigns to maximize return. [email protected] leverages Infogroup’s leading ... Read More »

Infogroup Launches Integrated Marketing Solution for B2B Data Needs

New Sapphire suite of products includes expanded database of 140 million prospects and integrated solutions for list services, data verification and appending, and analytics Infogroup Media Solutions launches integrated marketing solutions providing marketers access to information on nearly every business decision-maker in North America.  The new Sapphire suite of products, which combines several Infogroup platforms into a one-stop shop for ... Read More »

Infogroup Acquires Leading Nonprofit Marketing Services Firm

Acquisition of SFS Adds Experienced Talent to Infogroup’s Nonprofit Division Infogroup announced the acquisition of Specialized Fundraising Services, Inc. (“SFS”).  Lisa Greene, SFS’s founder and a leading industry veteran, will become part of the executive team of the Infogroup Nonprofit Division. The Infogroup Nonprofit Division resides in the Infogroup Media Solutions business unit. Founded in 2005, Specialized Fundraising Services provides highly ... Read More »

Infogroup Targeting Solutions Launches Multinational Database

Infogroup Targeting Solutions introduces Sapphire” International, a new multinational B2B Marketing Database. With coverage of over 5 Million business professionals worldwide, Sapphire International provides actionable postal and email addresses, phone numbers and powerful selection criteria; making it the go-to marketing resource for global marketers everywhere. “Sapphire International features several unique, response driven data sources that when combined create a powerful ... Read More »

Infogroup’s Salesgenie Unveils Sales and Marketing Solution for SMEs

Salesgenie, the cloud-based sales and marketing solution from Infogroup announced a substantial expansion of its platform to include lead management, dialer and email marketing capabilities.   Infogroup claims that it is the first fully integrated sales and marketing tool for small businesses on the market.  Salesgenie customers, which range from small mom-and-pop operations to FORTUNE 100™ corporations, can leverage a single solution ... Read More »

InfoGroup to Pay $13 Million to Settle Suit Over Buyout

InfoGroup Inc. agreed to pay $13 million to resolve investors’ claims that directors sold the database-marketing company on the cheap to bail out founder Vinod Gupta. InfoGroup will hand over $13 million from insurance to settle the class-action lawsuit brought by the New Jersey Carpenters Pension Fund, according to a Delaware Chancery Court filing.  Gupta browbeat InfoGroup’s board into selling ... Read More »

Infogroup Launches Yes Lifecycle Marketing

Infogroup announced the launch of Yes Lifecycle Marketing.  This full-service offering will provide marketers with an integrated and optimized approach for delivering relevant marketing messages from a single vendor. Yes Lifecycle Marketing will combine several capabilities including: email and digital marketing services, data, database technology, and agency services to serve today’s omni-channel marketer in a tightly integrated Software as a Service ... Read More »

B2B Prospecting Data just Keeps Getting Better

The most reliable and scalable approach to finding new B2B customers is outbound communications–whether one is using mail, phone, or email, or using rented or purchased lists.  B2B marketers typically select targets from prospecting lists based on such traditional variables as industry, company size, and  job role/title. But new research indicates that B2B prospecting data is much more detailed these ... Read More »

Infogroup Enhances Bulk Update Capabilities to Create Best-in-Class Offering

Infogroup announced major enhancements to its Bulk Update product.  Bulk Update has been significantly upgraded so that clients now have a smarter and faster workflow to manage their local listings across Infogroup’s widespread network. In light of these enhancements, clients’ utilization of Bulk Update has been expanding and includes several leading SEO companies: Whitespark, Internet Matrix and RioSEO. Bulk Update ... Read More »

Infogroup Targeting Solutions Announces the Newest release to the Sapphire(TM) Suite of Products – Sapphire(TM) Web Optimizer

Infogroup Targeting Solutions, the leader in powering data-driven results is pleased to introduce Sapphire™ Web Optimizer, a cost-per-lead online lead generation solution for targeting prospects that have taken an active interest in a company’s specific product or service. Sapphire™, publicly released on August 7, 2012, provides the most responsive business professionals available and has unparalleled depth and breadth. The Sapphire™ ... Read More »

Infogroup Sells OneSource to Cannondale Investments

Infogroup announced the sale of its OneSource business to Cannondale Investments, a Connecticut based platform company focused on acquiring data-enabled information services in partnership with GTCR, a Chicago based private equity firm. The terms of the transaction were not disclosed. Earlier this year, Infogroup acquired GoTime Corporation, whose modern architecture and capabilities have further established Infogroup as the market leader ... Read More »

Database100 and Infogroup Settle Dispute

Databasellc (doing business as Database101.com and AtoZdatabases), a provider of email marketing, sales leads and mailing lists for small businesses and salespeople, announced today that Databasellc and Infogroup have resolved their disputes and have mutually agreed to dismiss their claims. Neither party admits doing anything improper. The terms and conditions of the Agreement and the settlement are confidential.  Infogroup had ... Read More »

Infogroup Enhances Express Update for SMEs

Infogroup announced feature enhancements to its Express Update service which helps small-business owners ensure the accuracy of their business listings on top Internet search engines, leading navigation systems and local online directories. With the latest updates, small businesses and other companies can now add up to 150 details about their business, including social media accounts, logos, menus and coupons Express ... Read More »