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D&B Launches Hoover’s Optimizer™

D&B Launches Hoover’s Optimizer™ Enabling Marketing Pros to Transform Customer and Prospect Data into Actionable Insight D&B (NYSE: DNB), has launched Hoover’s Optimizer, an add-on module for Hoover’s Online, designed to help small and medium-sized businesses cleanse and enrich their customer and prospect data to increase ROI on sales and marketing campaigns.  Hoover’s Optimizer combines the ease of self-service with ... Read More »

Serials Solutions Summon™ Service Continues to Expand Content with Hoover’s Company Records

SEATTLE – July 14, 2011 – Serials Solutions, a business unit of ProQuest LLC, today announced it has signed an agreement with Hoover’s, Inc. to enable the discovery of Hoover’s Company Records content from the Summon™ web-scale discovery service. With the inclusion of Hoover’s Company Records, researchers now will have access to the most thorough and up-to-date business information for their ... Read More »

Hoover’s Launches Social Community For Business

The voice of the social community will guide the direction for a portal and business consortium that Hoover’s and contributors Outsell, Selling Power, and Shore Communications plan to launch Tuesday. For the first six months the group will focus on building and sharing its collective expertise on marketing and sales, along with a variety of business topics for entrepreneurs. The ... Read More »

Hoover’s Launches Social Community For Business

The voice of the social community will guide the direction for a portal and business consortium that Hoover’s and contributors Outsell, Selling Power, and Shore Communications plan to launch Tuesday. For the first six months the group will focus on building and sharing its collective expertise on marketing and sales, along with a variety of business topics for entrepreneurs. The ... Read More »